Turkish Cargo released commercials about the opportunities that mega hub SMARTIST offers to the global economy by connecting the world. operates in one of the SMARTIST facilities. The global brand explains this power and potential with its commercial series.
In the first film of the series, which was shot as three separate films; It is about the transoceanic journey of Barramundi fish, which is grown in South Asia and served in a restaurant in America on the same day. The second film chronicles the bringing to France of a precious Chinese dynasty ceramic that was put up for auction at an auction in Paris. The third film, which is about the journey story of the horned melon produced in Africa, takes place at a grocery counter in Japan. At the end of the movies; When those who heard that these products, each of which belonged to different countries, came from Istanbul, could not hide their astonishment; “Logistics center of the world: SMARTIST” is emphasized.
Turkish Airlines Chairman of the Board and the Executive Committee Prof. Dr. Ahmet Bolat; “As Flag Carrier Turkish Airlines; We have come a long way in the process from the beginning of aviation history to the present day and we have achieved very important successes. We became the airline that flies to the most countries in the world. We distinguished ourselves positively from our competitors with our service quality and agile structure that we provided beyond expectations. We built SMARTIST, our mega cargo facility, which is among the largest hubs in the world. With this strategic investment, we became the bridge of trade between east and west. All these achievements; It is a result of the strategy drawn in line with the vision of “The future is in the skies” in the early stages of aviation, as well as our geographical advantage, and it is never a coincidence.
For this reason, 100, the 2023th anniversary of the founding of the Republic of Turkey, is of much more importance for us. In line with our country's 100th anniversary goals, we, as Turkish Airlines, aim much further with the courage we derive from our successes in the past. With the investments we make and the strategies we create, we make Istanbul the logistics center of the world.” said.
World's Logistics Center in Turkey's 100th Anniversary SMARTIST
Designed to be the largest industrial building under one roof at Istanbul Airport, SMARTIST is in a unique location with a 50-hour flight distance to more than 4 countries. A wide range of products from all over the world, from automotive to perishable foods, first stop by SMARTIST and are then distributed to countries in Turkish Airlines' wide flight network. The mega facility stands out not only with its unique location and size, but also with logistics, storage, automation and smart system technologies. When Turkish Cargo's leadership in the flight network and infrastructure investments are combined with Istanbul's unique geographical advantages, SMARTIST becomes a unique gateway for international trade.
Providing the best connections for transportation to production and trade centers in the world, Turkish Cargo continues to develop its attractive opportunities offered with its quality service approach in order to meet the needs of its customers in the best way. The global carrier continues to support exporting companies while developing regional and global trade by producing special and practical solutions for the increasing logistics demand.
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