Latest Developments in the Turkish Automobile and Light Commercial Vehicle Market
Türkiye's automobile and light commercial vehicle market has shown a significant change in the January-November period of 2024. Automotive Distributors and Mobility Association (ODMD) According to data, the total market decreased by 0,5% 1 million 68 thousand 260 units During this period, car sales increased by 0,5% 845 thousand 530 units However, there was a decrease of 4,4% in the light commercial vehicle market and this figure 222 thousand 730 units Respectively.
Increase in Electric Vehicle Sales
There has been a remarkable increase in sales of fully electric cars, especially in the January-November 2024 period. fully electric car sales, with an increase of 38,6% 83 thousand 298 units The share of fully electric vehicles in total automobile sales increased from 7,1% to 9,9% compared to the same period last year. In addition, the sales share of hybrid cars increased from 10,9% to 17,7%. This shows that the impact of vehicles with electric engines on the market is increasing.
Togg and Its Place in the Electric Vehicle Market
Turkey's domestic automobile as of 2024 Tog, maintains its leadership position in the electric car market. 11 months of the year 24 thousand 361 units Togg, which made sales, is its closest competitor 15 thousand 134 units has made a difference. During this period, Togg's electric car market share was recorded as 29%. Therefore, one in every three electric cars sold has the Togg logo. This success also reveals the competitiveness of domestically produced vehicles on an international scale.
Electric Vehicle Sales by Brand
The brands that stand out in electric car sales in the January-November period are noteworthy. After Togg 9 thousand 227 units Tesla ve 8 thousand 41 units BMW is coming. Mercedes-Benz Fourth with 4 units, KG Mobility (Ssangyong) It ranks fifth with 4 units. These data clearly reveal the dynamics of the electric car market in Turkey and the market shares of the brands.
Sales Ranking by Model
In the evaluations made on a model basis, the best-selling electric car model Togg T10X stands out as the Togg T10X Tesla Model Y, KG Mobility Torres, BMW X1 ve MINI Countryman This ranking reveals consumers' electric vehicle preferences and the development process of the market.
Electric Vehicle Sales in November
When the data specific to November is examined, the total in the fully electric car market 13 thousand 554 units The sale was realized. During this period Tog, 4 thousand 221 units ranked first in sales, Tesla 1862 with the second and BMW 1465 It came third with. Also MINI, 698 fourth with sales and Mercedes-Benz 601 It is in fifth place in terms of sales. This data shows how lively the competition is between brands in the electric car market.
Future Prospects and Market Dynamics
These developments in the Turkish automotive market will also shape future market dynamics. The increasing interest in electric vehicles will accelerate the transformation in the automotive sector. The increasing market share of domestically produced vehicles strengthens our country's automotive industry and increases international competitiveness. In the coming years, it is expected that electric and hybrid models in particular will be preferred more.
In summary, developments in the Turkish automobile and light commercial vehicle market present a significant opportunity for both domestic and foreign brands. Togg's leadership, increasing sales figures and market shares of electric vehicles indicate that competition in this area will gradually increase.
