South Korea’s Automotive Giants: Hyundai and Kia Record Sales
South Korea-based automotive giants Hyundai ve Kia, achieved remarkable success in the US market in November, amid rising demand for electric vehicles (EVs), hybrids and crossovers. These two giants achieved a 14,7% year-over-year increase in sales, reaching a total of 154 vehicles.
November 2023 Sales Figures
Hyundai's own brand genesis When including the electric vehicle, total sales increased by 10,4% to 84 units. Kia sold 11 vehicles, up 20,2%. Genesis sales, in particular, grew by 70% to 107 units. These figures reveal the strong position of Hyundai and Kia in the electric vehicle market.
Electric Vehicle Performance
Hyundai is seeing remarkable growth in electric vehicle sales. Hybrid deliveries increased by 114% and electric vehicle sales increased by 70%. The total volume of EV, hybrid and plug-in hybrid vehicles increased by 92%. This shows how effective the brand’s strategies for environmentally friendly vehicles are.
Increase in Retail Sales
Retail EV sales also showed a strong performance, with EV sales up 77% and hybrid sales up 104%. Kia’s electric models contributed significantly to this growth, with sales up 45%. These sales increases strengthen both brands’ competitiveness in the EV segment.
Hyundai and Kia's Best Selling Models
Hyundai's best-selling model with 8 units Tucson hybrid electric vehicle model. This model managed to win the appreciation of users with both its performance and design. Kia's best-selling model with 3 units Sportage It was recorded as a hybrid model. Both models reinforce the brands' leadership in the hybrid and electric vehicle market.
Future Strategies
Hyundai and Kia aim to continue this success in the future. They plan to increase their investments in electric vehicle development and offer more environmentally friendly and sustainable transportation solutions. This strategy will both increase the market share of the brands and provide more options for consumers.
As a result
Hyundai and Kia’s success in the US market demonstrates the brands’ commitment to innovation and customer focus. With the increasing demand for electric and hybrid vehicles, the future performance of these two giants is also eagerly awaited. Both sales figures and market strategies play an important role in the transformation of the automotive industry.
