Revolutionizing the Electric Vehicle Market with Togg
In Turkey's electric car market Tog, is preparing to enter 2024 as a leader. With its performance in November, it is in a particularly striking position in the electric car segment. In this article, we will provide detailed information about Togg's market share, sales figures and future goals.
Türkiye Automobile and Light Commercial Vehicle Market
According to the Automotive Distributors and Mobility Association (ODMD) data, the Turkish automobile and light commercial vehicle market decreased by 2024% compared to the same period of the previous year and reached 0,5 million 1 thousand 68 units in the January-November period of 260. During this period, automobile sales increased by 0,5% and reached 845 thousand 530 units. The light commercial vehicle market decreased by 4,4% and fell to 222 thousand 730 units.
Fully Electric Vehicle Sales and Market Share
In the period of January-November 2024, full electric car sales increased by 38,6% to 83 units. This caused the share of electric cars in total sales to increase from 298% to 7,1% compared to the same period last year. In addition, the share of hybrid cars attracted attention by increasing from 9,9% to 10,9%. Thus, electric motor vehicles constituted 17,7% of the total market.
Togg's Position in the Electric Vehicle Market
Togg will continue to lead the electric car market in the first 2024 months of 11. During this period of the year, it sold 24 units, beating its closest competitor by 361 units. Togg's electric car market share was recorded as 15%. This shows that approximately one in every three electric cars sold belongs to the Togg brand.
Most Preferred Electric Vehicle Brands
Analysis of electric car sales by brand revealed that Togg was the leader in sales with 9 units in the January-November period. Tesla and 8 thousand 41 units BMWIt shows that Mercedes-Benz is following. Mercedes-Benz is fourth with 4 units, KG Mobility (Ssangyong) ranked fifth with 4 units.
Best Selling Electric Car Models
In the rankings made on a model basis, the Togg T10X, Tesla Model Y, KG Mobility Torres, BMW X1 and MINI Countryman are among the most preferred models. These models have managed to increase their market share by offering features that meet the needs and expectations of users.
November Performance
When we look at the sales figures for November, Togg ranked first with 13 sales in the fully electric car market of 554 units. Tesla, second with 1,862 sales, BMW was in third place with 1,465 sales. MINI was in fourth place with 698 sales and Mercedes-Benz was in fifth place with 601 sales.
Future Goals and Strategies
Togg aims to gain an even stronger position in the electric vehicle market in the future. The development of new models, technology investments and sustainable production processes are critical to achieving these goals. In addition, strategies focused on digitalization and customer satisfaction are being developed to enhance the user experience.
As a result
Togg has achieved a significant leadership position in the electric car market in Turkey. Rising sales figures and increasing market share demonstrate the brand's future potential. With the adoption of electric vehicles and Togg's innovative approach, Turkey's automotive sector will continue to remain competitive in the international arena.
