JAECOO Brings Culinary Delights to Off-road Enthusiasts

JAECOO continues to stand out with its innovative collaborations. In this context, JAECOO will embark on a journey that blends off-road adventure with culinary culture together with MasterChef Turkey, broadcast on TV8.

In the journey of JAECOO and MasterChef Turkey, the adventure will begin in the lively streets of Istanbul and will extend towards the vast nature of Turkey. In the journey, where every moment is filled with the gifts of nature, products hidden in nature will be discovered, from wide valleys to lush forests and even untouched villages. Thanks to the superior off-road skills of JAECOO 4 with its 7-wheel drive system, the contestants will show their skills by passing through difficult terrains.

The new generation off-road vehicle brand JAECOO has also attracted attention in Turkey with its first model in the global market, the JAECOO 7. The rapidly increasing sales performance of JAECOO 7 in the Turkish market continues to increase the brand's awareness and prestige. In this context, JAECOO, which has signed a unique inter-sectoral collaboration, is embarking on an extraordinary journey by blending off-road adventure with culinary culture in the program it will carry out with MasterChef Turkey.

JAECOO 7 will showcase its superior off-road skills, and competitors will showcase their talents in nature by passing through difficult and rugged terrains. Far from the noise of the city, each material carries the unique essence of nature, re-enhancing the bond between man and nature.

It will bring together off-road enthusiasts and food lovers on a common ground while emphasizing JAECOO’s spirit of discovery and pursuit of a quality lifestyle. In the joint journey of JAECOO and MasterChef Turkey, the adventure will begin on the lively streets of Istanbul and will extend towards the vast nature of Turkey. In the journey, where every moment is filled with the gifts of nature, the contestants will demonstrate their skills by passing through difficult roads, thanks to the superior off-road skills of JAECOO 4 with its 7-wheel drive system, from wide valleys to lush forests.

Equipped with 7 driving modes that provide unique adaptation to difficult terrain conditions, JAECOO 7 can challenge all kinds of conditions, from rugged mountain roads to muddy roads, from sandy or snowy terrain to river crossings. Challenging off-road routes showcase JAECOO 7's off-road capabilities, excite competitors while driving, and stimulate their sense of exploration and spirit of adventure.

The vehicle's ability to switch between 7 different driving modes allows the team to achieve optimum performance on different terrains and reach hidden culinary paradises where others rarely go.

With MasterChef Turkey, JAECOO is moving beyond the automotive sector and into the realm of lifestyle and cultural experiences. JAECOO is not just an urban off-road SUV, it represents much more than that, a lifestyle that embraces adventure and a passion for discovery.

JAECOO, which is preparing to offer more exciting content to viewers in October with MasterChef Turkey, broadcast on TV8, will not only offer a visual feast, but also a wonderful journey of discovery and taste. JAECOO, which will continue to act, discover and experiment with an innovative approach, will surprise consumers more, open the doors of an extraordinary journey to the new generation of elites and turn every journey into a wonderful experience full of endless possibilities.