Peugeot, one of the world's most established automobile brands, will make the world premiere of INCEPTION CONCEPT, its vision for the future, at the CES Consumer Electronics Fair to be held in Las Vegas on January 5. INCEPTION CONCEPT, which was created on the basis of the brand's core values: "Glamorous", "Emotion" and "Excellence", represents the beginning of a new era for the brand.
With its completely new design language, revolutionary interior design and unprecedented driving feel, Peugeot INCEPTION CONCEPT will present the brand's future vision to car enthusiasts at CES 5, which will be held in Las Vegas on January 2023th. Designating 2023 as the "Year of Electricity", Peugeot will show how it benefits from the "BEV-by-design" new generation electric platforms with its new concept that will make its world premiere.
The world premiere, which will be broadcast live on Thursday, January 5, 2023 at 1 am in Turkey, will be followed by the “PEUGEOT Brand Forward” event on Friday, January 6 at 11:00. At the “PEUGEOT Brand Forward” event, a digital presentation about the future of the brand will be shared. Following the event, international roundtable meetings will be held with PEUGEOT CEO Linda JACKSON, Peugeot Design Director Matthias HOSSANN, Peugeot Product Director Jérôme MICHERON and Peugeot Marketing and Communications Director Phil YORK.
The beginning of a new era for PEUGEOT: PEUGEOT INCEPTION Concept
The Peugeot INCEPTION Concept showcases how the French brand is reinventing the automobile experience using next-generation, innate electric platforms. Peugeot is completely redesigning the interior. The next-generation PEUGEOT i-Cockpit reshapes driving, creating new digital and physical experiences.
The Peugeot INCEPTION Concept takes the brand's design language to the next level, further enhancing its most characteristic features such as the cat stance and three-clawed light signature. Displaying a determined vision for the future of the automotive, the Peugeot INCEPTION Concept perfectly embodies the brand's core values, the definitions of "Glamorous", "Emotion" and "Excellence". Symbolizing the beginning of a new era for the brand, the Peugeot INCEPTION Concept is a preview of the brand's next generation models and sheds light on the features and technologies that Peugeot customers will find in new Peugeot cars in the next 10 years.
Be the first to comment