According to the results of the Turkish E-Commerce Ecosystem Report, e-commerce continues to attract the attention of SMEs by capturing a 69% increase in Turkey's overall transaction volume. So much so that websites used for e-commerce are at the center of the operational processes of SMEs. Komtera Technology Channel Sales Director Gürsel Tursun, who draws attention to the fact that the security of preferred websites should not be overlooked by increasing sales and visibility, explains 4 applicable steps for SMEs to ensure cyber security on their websites.
The technological adaptation process proceeds independently of preferences when it comes to business life. The increasing interest in e-commerce after the mandatory isolation period that came with the pandemic has directed small, medium and large-sized businesses to digital solutions. Aiming to increase their visibility by exceeding their current location, SMEs can reach a larger audience through both in-phone applications and websites. Drawing attention to the 2021 Turkey E-Commerce Ecosystem Report, Komtera Technology Channel Sales Director Gürsel Tursun emphasizes the 69% increase in e-commerce transaction volume and reminds SMEs to pay attention to the cyber security vulnerabilities of their websites.
Thanks to the search for plenty of affordable options, the interest of the masses turned to online solutions. In response to the demands of consumers, the number of SMEs investing in online platforms is increasing day by day. Komtera Technology Channel Sales Director Gürsel Tursun, who stated that e-commerce, which was previously seen as an additional activity, is now at the center of the operations of SMEs and that they should not give up on security while transforming their business activities, emphasized that the attention SMEs will show to the security of their websites will have a great effect on the smoothness of their activities. shares 4 tips on how to show that attention.
1. Do not neglect risk analysis and backup. SMEs should regularly conduct risk analysis. Awareness of the risk situation means taking inventory of the necessary programs and plugins for SMB websites, especially if they are engaged in e-commerce activities. In order for the shopping to be safe, the condition of the on-site plugins should be checked. The backup habit, which is generally ignored by the operators, is very critical for the security of the data. Backing up off-site allows SMBs to quickly restore their operations in the event of ransomware attacks.
2. The first step of the SSL certificate security journey. The SSL certificate created to encrypt the data transferred from your visitors to your website is useful for businesses, especially e-commerce sites, to keep their websites safe, but it is the first step of the cyber security journey.
3. Meet with WAF, IDS and IPS systems. By detecting attacks with WAF, which is a firewall in web applications, meeting the prevention system IDS/IPS system will bring your website into the category of secure sites. Thanks to its customizable rules, WAF drives away bad cyber traffic from your site, while contributing to the improvement of your site's response time by acting as a load balancer. As part of the next generation firewall, IDS and IPS examine all segments of website traffic to find malformed data. Working with these systems for SMEs improves additional security practices.
4. Two-factor authentication gives your audience confidence. SMEs must protect their user accounts against cyber attacks. The double-factor authentication mechanism, which has a deterrent effect by hackers, allows you to keep user accounts safe while protecting your site data.