Goodyear Eagle Sport 4Seasons Selected Product of the Year

The Selected Product of the Year program, which guides 44 billion consumers in 4,5 countries to the best products in their market and rewards manufacturers for quality and innovation, is one of the world's most important awards in its field. The 2022 Selected Product of the Year Award in the all season tire category was given to Goodyear's new generation all season tire Eagle Sport 4Seasons.

Goodyear's Eagle Sport 4Seasons product, which is the inventor of all season tires and which has the Selected Product of the Year award, offers high performance and fuel savings on the other hand. Goodyear Eagle Sport 35Seasons, introduced to the market by Goodyear with its 4 years of experience in the design, development and production of all-season tires, helps the vehicle to adapt to road dynamics with its strong carcass structure. In this way, it offers extraordinary handling performance on dry surfaces, while cornering and maneuverability increase. The capillary channels connecting the 4 main channels in the pattern of the tire quickly remove the water on the ground from the tire. Thanks to these channels, the vehicle's contact with the road increases, while stronger road holding and steering dominance are provided. The special plasticine with the 3 PMSF (3 peaked snowflake) symbol fully adapts to temperature changes and guarantees safe and efficient driving in all seasons.

With Goodyear Eagle Sport 2021Seasons, which was introduced to the market in 4, consumers met with tires with excellent performance in different weather conditions throughout the year. The product, which is recommended to be used in regions with a temperate climate and where winter conditions are not intense, won the satisfaction of its users with its performance in 2021, when winter conditions were felt intensely.

Making a statement on the subject, Goodyear Consumer Tires Director Ertan San; “As Goodyear, one of the world's leading tire manufacturers, we see innovation and development as one of our sine qua non, and in this direction, we constantly add new ones to our innovative products. The Selected Product of the Year is a very prestigious award program we follow, with a history of more than 30 years globally. The added value to brands and products is also very important. As the inventor of all-season tires, we are very pleased and proud to receive the Best Product of the Year award with the Goodyear Eagle Sport 2021Seasons, which we introduced to the market in 4. This valuable award has crowned Goodyear's vision of innovation, which is in its DNA. With this motivation, we will continue to meet our consumers with innovative products in the coming period.” he said.