Opel Selected as the Most Reputable Passenger Automotive Brand of the Year

Opel Selected as the Most Reputable Passenger Automotive Brand of the Year
Opel Selected as the Most Reputable Passenger Automotive Brand of the Year

German automobile giant Opel continues to crown its achievements with awards. In this context, Opel was selected as the “Most Reputable Passenger Automotive Brand of the Year” at The ONE Awards Integrated Marketing Awards organized by Marketing Turkey. Opel Turkey General Manager Alpagut Girgin said, “The year 2021; Despite all the negative developments in the world and in Turkey, we had a successful year. We welcomed this year with an extremely prestigious award. We have almost invested in the future with the work we have done on our renewed Mokka model, and as the Opel Turkey family, we are extremely happy to be getting the return of all these efforts. We will continue the growth momentum we have achieved in Turkey with all our innovative models, customer-oriented approach and strong dealer network that we have implemented as the pioneer of change in the sector.

The winners of The ONE Awards Integrated Marketing Awards, organized in cooperation with Marketing Turkey and market research company Akademetre, have been announced. The event organized based on the Reputation and Brand Value Performance Measurement research; This year, it was held in nearly 70 categories. Within the scope of The ONE Awards Integrated Marketing Awards; The brands and business partners that increased their reputation the most during the year were determined as a result of face-to-face interviews with a total of 12 people in 1.200 provinces. German automobile giant Opel became the brand that increased its reputation the most in the passenger car category of the Marketing Turkey The ONE Awards Awards. Opel was deemed worthy of the "Most Reputable Passenger Automotive Brand of the Year" award by the public jury at the "The ONE Awards Integrated Marketing Awards".

“We got a younger, modern, bold and simple image”

Alpagut Girgin, General Manager of Opel Turkey, made a statement on the subject and said, “As Opel, our corporate identity and product range have recently been renewed. We have achieved a much younger, modern, bold and simple image compared to the past, and we aimed at a transformation in our target audience in proportion to this. Adding new ones to old Opel regulars; It was not easy in this tough competitive environment. As a team, we responded to the changing and developing customer needs with tailor-made solutions, which I can call 'tailor-made solutions', in the fastest way and wrote our success story as the only German brand under the umbrella of Stellantis. We have almost invested in the future with the work we have done on the axis of our renewed Mokka model. As the Opel Turkey family, we are extremely happy that all of our efforts have paid off.”

“We will continue to lead the change”

“The year 2021; Despite all the negative developments in the world and in Turkey, it has been a year that we have spent with success”, Opel Turkey General Manager Alpagut Girgin said, “We welcomed this year with an extremely prestigious award and we continue to crown our achievements with awards. We will maintain the growth momentum we have achieved in Turkey with all our innovative models, customer-oriented approach and strong dealer network that we have implemented as the pioneer of change in the sector. We will continue to lead the change in the automotive industry with our new models.”

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