Organized by Hannover Fairs Turkey and bringing together industry professionals from dozens of countries every year, Eurasia's leading industrial fair WIN EURASIA Hybrid will be held at Tüyap Congress and Fair Center on November 250-10, 13 with the participation of the purchasing committee, which will include more than 2021 foreign buyers. will take place in A record number of online visitor registrations were received for WIN EURASIA Hybrid, the first hybrid industry fair held in Turkey.
As every year, this year, WIN EURASIA Hybrid, which will be held online as well as at Tüyap Congress and Exhibition Center in Istanbul between 10-13 November 2021, brings together industry professionals from dozens of countries. From sheet metal processing to metal forming technologies, from automation services to electrical and electronic equipment, from hydraulic and pneumatic services to in-plant logistics, the entire eco-system needed for the factories of the future will meet again at WIN EURASIA Hybrid after two years.
Some products will be shared with the world for the first time at WIN EURASIA Hybrid before Hannover Fair!
Addressing the guests for the first time as the Co-General Manager of Hannover Fairs Turkey at the digital press conference held before the fair with the participation of her business partners, Annika Klar shared the excitement of her new position, while WIN EURASIA Hybrid, which will take place within the framework of the "Industrial Transformation" theme this year, is in high demand from both visitors and exhibitors. He said he saw it. Annika Klar continued her words as follows: “After two years, at WIN EURASIA Hybrid, which will be the first major industry meeting to be held in Istanbul; The Buyer Committee, which includes more than 250 foreign buyers, mainly from Europe and North Africa, will meet with the participating companies. A record number of online visitor registrations have been received just days before the start of WIN EURASIA Hybrid, which will include 20 companies in the physical environment, and 467 companies in the digital environment, on an area of approximately 80 thousand square meters.”
Hannover Fairs Turkey Deputy General Manager Belkıs Ertaşkın, who took the floor at the press conference, said, “We are happy to be together again after a mandatory two-year hiatus. WIN Eurasia Hybrid has now become a single fair that includes 360 degree industry. All specialized fairs take place in the fair as a product group. In this way, WIN brings together all the eco-system needed for the factories of the future.”
Emphasizing that some products will be showcased in WIN Eurasia 2021 before the Hannover Fair, Ertaşkın stated that a robot company will exhibit the fastest robot in its class first in Turkey. Belkıs Ertaşkın continued his speech as follows: “Our country is at a key point in technological transformation. A key focus in public strategies is the sector. And at the same time, it is increasing its contribution to the country's economy in terms of quality, cost and efficiency. The main element of global competition is to reach all players in the market, to promote our own product well and to increase our international commercial cooperation. Fairs play a critical role at this point, offering the opportunity to collaborate with the customer profile in every segment and to be present in the global competition. In this context, while experiencing digitalization in the industry in the entire exhibition area, different technological products from autonomous systems to robot-human interaction, from instant heat map and production monitoring to dark factories, from artificial intelligence to deep learning and cloud systems will take place in these halls.”
Intense demand from the industry's leading companies!
After a two-year break, WIN EURASIA Hybrid, which was met with great interest from industry representatives, is attended by participants from countries such as Germany, China, Croatia, France, South Korea, Georgia, India, Iran, Poland, Russia. Germany, on the other hand, is participating in the fair at the level of a country pavilion in Hall 2. Within the framework of the Anatolian delegation, participation from 27 cities is expected.
In addition, this year, thanks to the Purchasing Committee of the Ministry of Commerce and international collaborations; More than 250 buyers from countries such as Russia, Italy, Algeria, UAE, Saudi Arabia, Qatar, Lebanon, Oman, Bahrain, Egypt, Tunisia, Libya, Jordan and Morocco, which are aimed at increasing exports, will meet with participants and company representatives.
Visitors who come to the fairground can arrange their meetings before coming to the fairground, through the artificial intelligence supported matching system developed by Hannover Fairs Turkey, and meet with the exhibitor in the B2B area reserved for them, whether they want at their booth or not. Alert systems are also provided through the application so that the meetings can be carried out without any disruption. Digital visitors who do not come to the fair physically can meet with hybrid and digital exhibitors by using the chat and video chat functions on the same system.
FESTO General Manager Osman Türdü, who made a speech representing the sector at the press conference, said, “New technologies are developing rapidly, redefining our industry, production, products, ways of doing business, and human-machine relations. The physical elements found in almost every machine today; it integrates with digital systems, combines with software and algorithms, and comes together with sensors and networks. With smart and related products formed in this way; we are able to increase productivity by reducing the costs of higher quality raw materials, labor and energy. We are coming to a point where we can offer new products to emerging markets. In this sense, WIN brings together many different technologies and sectors and provides a great platform for our sector, both at the level of business partners, competitors or sectors, and participants.”
With the hybrid fair model, the fair experience continues in the digital environment!
Hannover Fairs Turkey brings digital applications, which have become a part of business life with the COVID-19 epidemic, to life for the first time in Turkey with WIN EURASIA Hybrid. WIN EURASIA Hybrid enables industry professionals who cannot travel both physically and digitally this year to take part in WIN EURASIA Hybrid.
Digital participants; in the virtual environment, at the fair stands sohbet functions, hosting purchasing officials with one-on-one video calls; They will have the opportunity to exhibit their products in 3D. In addition, they will be able to take place physically in 5 m2 areas in the physical fair environment. At the fair, where conferences will be transferred to the digital environment, the speakers will be able to make digital presentations either in the fairground or from wherever they are.
For those who cannot physically attend the fair, the COVID-19 measures taken in the physical fair area, as well as the transfer of the fair to the digital environment, are effective in the preference of WIN EURASIA Hybrid. In order to ensure that there is no congestion at the entrance, especially within the scope of COVID-19 measures, visitors are registered only online at the fair, and professionals who want to visit the fair must complete their registration via the mobile application or website. In order to enter the fair area; At least one of the conditions must be met, to have at least two doses of vaccination, to have recovered from the disease in the last 6 months and to have received one dose of vaccination, or to submit a negative PCR test in the last 48 hours. Applications such as no waiting in line with the Fair's Mobile Application, the rules to be applied for the exhibitor stands, the planning of the capacity of the halls according to the social distance rules are also among the COVID-19 measures to be implemented at the fair.
With the solution partnership of Aksa, the Generator Special Area will take place for the first time in WIN EURASIA Hybrid!
For the first time this year, the Generator Special Area will be included in WIN EURASIA Hybrid, which is preparing to offer a unique opportunity to its exhibitors and visitors to experience the 360-degree manufacturing industry. In the Generator Special Area, located in Hall 6, created with the solution partnership of Aksa, visitors will get the most up-to-date information about generators and get acquainted with new technologies.