The increase in skin sensitivities due to the cold weather directs people to seek the right skin care and cosmetic products. New Well Vice Chairman of the Board of Directors Yıldırım Hacıabdullahoğlu, on the other hand, draws attention to the importance of product selection by saying, “Before using the cosmetic products that we apply to our skin, we recommend researching and purchasing products that will not harm the skin.”
The skin, which has been destroyed by the anxiety and stress caused by the pandemic, is struggling with excessive drying and wear problems with the effect of environmental factors. Cold weather causes the skin to lose its defense power. Stating that the winter months with sudden temperature drops affect skin health deeply, New Well Vice Chairman of the Board Yıldırım Hacıabdullahoğlu said, “Choosing the product suitable for the skin type is very important, especially in the winter season. Therefore, as New Well, we consider the sensitivity of our users as our priority and produce products that protect skin health with our moisturizers that do not contain paraffin and preservatives and enriched with various vitamins. With the awareness that make-up materials penetrate our skin all day, we implement the same mission in cosmetic products. Before using the cosmetic products we apply to our skin, we recommend that products that will not harm the skin be researched and purchased.
It is possible to obtain a firm skin texture against external factors!
Yıldırım Hacıabdullahoğlu, who mentioned that the right care products should be used regularly for a healthy skin, said, “Our skin is the mirror reflection of our health. A solid skin tissue plays a critical role against external damage. At this point, we think that it is possible to protect our skin by gaining regular skin care habits, and with our experience of more than 35 years, we offer our customers a wide range of products that adopt the principle of protecting skin health.” said.
“We bring products with sun protection factor together with make-up materials”
Yıldırım Hacıabdullahoğlu, who noted that the loss of visibility of the sun with the cold weather caused the care products with protection factor not to be given sufficient importance, said, “With the arrival of the winter season, care products with sun protection factor are shelved. For this reason, we offer cosmetic products suitable for all four seasons by combining the use of products with sun protection factor with our make-up materials. In order for the skin to breathe, it is necessary to use quality and correct make-up products. Effective results can be achieved with the high coverage feature of these products. However, based on the importance of colored cosmetic products such as lipstick, eyeshadow and foundation for our skin health, we produce our make-up materials from the vitamins that the skin needs, and thus we meet the daily care needs of people.”
Making consumers' lives easier
Noting that moisturizers are among the most important products that help preserve the youth and freshness of the skin, Yıldırım Hacıabdullahoğlu said, “As New Well, we bring healthy solutions to the care needs of consumers with skin care products as well as colorful cosmetic products such as lipstick, eyeshadow and foundation. We maintain the moisture balance of the skin with the products we have developed specifically for different skin types. While helping the skin barrier to remain flexible, we also support the skin to gain a natural glow. We bring together daily skin care in a single box with our creams containing hyaluronic acid and vitamin C, as well as our products containing antioxidant-rich argan oil. Emphasizing that New Well products are not tested on animals, Yıldırım Hacıabdullahoğlu said, "While we defend the freedom of life of living things, we also establish an emotional bond with our consumers with this approach."
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