In addition to its unique architecture, strong infrastructure, superior technology and high-level travel experience, Istanbul Airport, which became a global transfer center in its first year, highlights the unique beauties of Istanbul with innovative 'visual designs'.
Being among the best in the world in aviation and standing out with every detail, Istanbul Airport continues to show its difference with its extraordinary features. With its architecture, services and technology offered to its passengers, Istanbul Airport attracts attention as a pioneering project with all the works it has carried out.
The design works created with the goal of "a new world" to the "new story" identified with the claim made by Istanbul Airport reflect the legendary position of the project, the magic it adds to the journeys and a new experience.
Focus of designs; The magic door opening to Istanbul ...
Making a magnificent and large area like the terminal building of Istanbul Airport intimate in terms of design stands out as another important goal of the works. A magical world emerges with 3-dimensional elements in designs that attract attention with their bright color palette. The richness of detail used makes it possible to notice new things at every glance and to discover this world over and over again.
The designs, inspired by Istanbul, carry the gold-shining Istanbul Airport, which rises at the heart of the world of fairy tales, at the center of the city symbols, beyond being an airport, position it as a monument to the future and to be a legacy of the world, and most importantly, it is monumentalized.
Magical design stages from paper to digital ...
Worldwide awards for new visual designs where it all starts with a doodle kazanWhile creating a special world for Istanbul Airport, efforts were made to make the design unique. In order to achieve the original design goal, the hand drawing method was preferred and the use of photographs was especially avoided.
The resulting designs first started with the drawings made on paper and the drawings were detailed and the almost magical world of Istanbul Airport began to form. The visual designs of Istanbul Airport, detailed in subsequent studies, were transferred to the computer environment from papers. The visual designs, in which each drawing is made with a digital pen, was developed and colored in computer environment and reached the final stage.
3D and mobility to characters and all other elements kazanIn order to make it possible, the preparation stage for delivery was started, and besides the touches of effects that strengthen the effect of fixed designs, a film was also prepared. In the film, which almost drags the audience into this magical world, the animated details were allowed to be seen more closely.
"We will be the best known airport with our new visual designs ..."
Making evaluations about the new visual designs prepared for Istanbul Airport, IGA Airport Operations Corporate Communications Director Gökhan Şengül made the following statements: “The unique design of Istanbul Airport, which combines modernity and functionality, draws its architectural inspiration from Istanbul's cultural heritage. We explain the culture and values of Istanbul in our works and we keep these values alive at our airport. Finally, with this approach, we created our new visual designs with an architectural thought that will reflect the rich social and cultural heritage of Istanbul. It is possible to see the motifs, beauty, texture and depth used in Turkish-Islamic art and architecture in our new designs. We prepared a comprehensive communication plan with our new visual designs. The visual and film, in which Turkish and English versions will be applied in all areas within the airport, will be shared and supported on our social media accounts. In the next stage, in line with the 360 degree communication plan prepared to share the new communication world of Istanbul Airport with the whole of Turkey and the world, the sphere of influence of communication activities will be expanded and its channels will be enriched. Everyone's appreciation of our new visual designs, which will allow the success story of Istanbul Airport to be engraved in the memories. kazanwe think it will. As Istanbul Airport, we are among the most important airports in the world. We represent Turkey successfully in the world and shape the aviation industry with the service we provide. We think that our ancient city, Istanbul, from which we took our name with our new designs, and Istanbul Airport will also contribute to the awareness of the world.”
Hibya News Agency