Digitization Increases the Brand Value of the Railway Industry

digitization increases the brand value of the railway sector
digitization increases the brand value of the railway sector

Organized by the Ministry of Transportation and Infrastructure 'Transportation and Infrastructure in Digital representatives of Turkey's transportation and infrastructure sectors, the first day of the next Summit was an important statement. Speaking at the summit, TCDD Transportation General Manager Kamuran Yazıcı stated that the brand value of the railway sector has increased thanks to digitalization, while Communications General Manager Gökhan Evren stated that social and economic life has become more dependent on information and communication infrastructures. THY Executive Committee President Ilker Ayci that the use of digital applications to compete in the important advantages provided, HDI is the Chief Executive Officer Kadri Samsunlu Kovid -19 epidemic with the increased importance of video streaming system and seagulls Technology CEO Oguz Alper Öktem is stressed that they wanted to create mikromobilit culture in Turkey.

On the second day of the summit, Minister of Transport and Infrastructure Adil Karaismailoğlu will deliver a speech. Karaismailoğlu will give information about the future vision of his ministry with the modes of transportation and service-oriented digitalization processes in infrastructure projects in the private session at 20:00 tomorrow.

“Digital Future Summit in Transportation and Infrastructure”, which was organized by the Ministry of Transport and Infrastructure in order to ensure the cooperation of the state and the private sector in the digitalization process, brought together the transportation and infrastructure sector managers and started.

"https://dijitalgelecek.uab.gov.tr/TCDD Transport General Manager Kamuran Yazıcı, Communication General Manager Gökhan Evren, THY Chairman of the Board İlker Aycı, İGA Chief Executive Officer Kadri Samsunlu and Martı Chief Executive Officer Oğuz Alper Öktem gave a speech.

Digitization increases the brand value of the railway sector

Speaking at the summit, TCDD Tasimacilik General Manager Kamuran Yazıcı said that digital technologies affect the lives of societies and force transformation, and underlined that all kinds of activities in the railway sector have turned into digitalization. Stating that with the liberalization process experienced in railways in 2017, the sector, which was a monopoly, turned into a competitive structure, said, “In order to achieve success in a competitive environment, it is necessary to establish an innovative, dynamic, effective and efficient structure with digitalization at the center. Therefore, as TCDD General Directorate of Transport, we use digital technology to deliver 23 thousand, 49 thousand passengers in high speed trains, 350 thousand passengers in Marmaray, 39 thousand passengers in Başkentray and 100 thousand tons of cargo every day.

The brand value of the railway sector, which has experienced a technological leap with high-speed train operation and digitalization, has accelerated. kazanGeneral Manager Yazıcı, who stated that the railways are working together with the opportunities offered by the digital world, emphasized that a communication process based on interaction with customers has been experienced and a structure with a more participatory management approach has emerged.

Social and economic life has become dependent on communication infrastructures

Communications General Manager Gökhan Universe, in his speech at the summit of Turkey's first national cyber security in order to transform the digital communications infrastructure including countries told us that they made efforts to be expanded across. Intelligent transport systems for strategies and action plans also prepared by Turkey's they started working on the establishment of intelligent transportation infrastructure expressing the universe, especially the last 17 years, the communications infrastructure is an important investment made and the industry also reminded that grow in this direction. Emphasizing that the importance of digitalization came to the fore in the Kovid-19 epidemic period, General Manager Evren said, “It was also revealed that social and economic life became more dependent on information and communication infrastructures in this period. In addition, while the demands for digital applications have increased significantly, mandatory communication needs have increased significantly. Evren pointed out that the need for human resources has increased in the field of information and communication as well as cyber security.

Turkish Airlines to launch artificial intelligence Chatbot in July

İlker Aycı, Chairman of the Board of Directors and Executive Committee of Turkish Airlines, explained that they gained competitive advantage by using digital applications in many areas from travel planning to sales channels, from customer experiences to loyalty practices. Explaining that they will implement the Artificial Intelligence-based Chatbot next month, Aycı said, “Those who are looking to buy tickets from us in the new digital world can directly use AI (artificial intelligence) in our reservation systems. sohbet They will start buying tickets and making reservations. We will provide the launch of this in July. We are one of the companies that best evaluate the epidemic process we are experiencing, and we came from 8th to 5th place in the world ranking in air cargo, increasing our market share to 5 percent. In this sense, we have achieved a serious success in cargo ”.

“Investments in the area of ​​Video Streaming should accelerate

İGA Chief Executive Officer Kadri Samsunlu stated that they use digital solutions efficiently at Istanbul Airport and explained that they have commissioned robotic solutions, which are popular in the world, at the airport. Samsunlu emphasized the importance of Video Streaming in the world with the Kovid-19 outbreak. kazanHe said that investments in this area should be accelerated. Stating that the innovative solutions used at Istanbul Airport are automatically accepted in other markets as well, Kadri Samsunlu said, “We and THY are international Turkish companies that are followed. Technologies created on our platform are always a reference. This will bring a significant advantage in terms of transforming digitalization into products and services for Turkey.”

mikromobilit culture should be formed in Turkey

Martı Technology CEO Oğuz Alper Öktem, who started his speech by stating that the sharing of the individual vehicles emerged with the development of the digital world, said that the business model is a result of the technology. Turkey in providing short-distance transportation, a pioneer of March mikromobilit industry, environmentalists, Öktem underlines that an efficient transport system, providing transportation to and from producing Marti carbon and said that transport they were proud in the fact that reveals with domestic technology. Öktem, they want to create a culture in Turkey and stressed mikromobilit are working at this point.

Karaismailoğlu will speak in private session

Adil Karaismailoğlu, Minister of Transport and Infrastructure, will also give a speech tomorrow (24 June 2020). Karaismailoğlu will give information about the future vision of his ministry with service-oriented digitalization processes in highway, seaway, airline, railways and infrastructure projects in the special session that will start at 20:00 tomorrow evening.

The session will be moderated by Ali Çağatay tomorrow as part of the summit. Turkcell CEO Murat Erkan, Türk Telekom CEO Ümit Önal, All Here CEO Murat Emirdağ, Vodafone CEO Colman Deegan and Getir CEO Nazım Salur will speak.

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